A Faster Horse

David Gelb (Jiro Dreams of Sushi) tackles another venerable, beloved, and long-standing institution: the Mustang, crown jewel of the Ford fleet. Only this institution is in turmoil. As the fiftieth anniversary of the Mustang approaches and the car industry struggles through the deepest trough of the financial crisis, Ford launches a redesign. Now the jobs of workers at Ford’s Flat Rock Assembly Plant, the expectations of the thousands of Mustang …

Tags: mustang